What brand could this be?

You could say it started with tree huggers. As environmental watchdogs of business, they are embedded in its DNA. So are social activists fighting for human rights. The same goes for anyone who …

A brand for employees

I cannot say for certain that the global leadership crowd of Davos has read Paul Gilding, but it sure seems like it. By now most of us likely agree that we cannot continue to grow …

Do leaders love their teams?

I have long ago recognized that, in my work, I’m both teacher and student. But, I confess that I have yet to formally learn the art of teaching. After all, …

Puzzle warm-up

A few years ago my family gave me a Sudoku puzzle as a gift. To set the record straight, I’m not into crossword puzzles, not much of a gamer, and …

Daily ignition

Something clicked this morning that is so simple and so true, yet I had never connected it to work. Speaking to graduates at the University of Texas, Admiral Bill McRaven, …

Your brave

At its very heart, marketing is an entrepreneurial thing. Driven by near-obsession with innovation, we throw ourselves at business problems. We push to solve in totally new and better ways …